Wednesday, 25 May 2011
magazine titles
Weekly-this would be a good magazine title because the magazine will be updated weekly.
sassy gossip-this would be a good magazine title because it is catchy and shows that there is going to be information and gossip about things in life in the magazine.
fabulus-this would be a good magazine title because the magazine is fabulous, but the title is not spelled like that so it will be catchy.
Gossip girl-this would be a good magazine title because it is not boring and shows there is lots of gossip in the magazine
Love it- this would be a good magazine title because it is not boring and suitable title for my magazine.
sassy gossip-this would be a good magazine title because it is catchy and shows that there is going to be information and gossip about things in life in the magazine.
fabulus-this would be a good magazine title because the magazine is fabulous, but the title is not spelled like that so it will be catchy.
Gossip girl-this would be a good magazine title because it is not boring and shows there is lots of gossip in the magazine
Love it- this would be a good magazine title because it is not boring and suitable title for my magazine.
target audience
This is Ellie Emmons, she is 17 years old and lives in london. Her dress sense is quiet straight forward, usually she dresses just in jeans and a fancy top, but as you can see thats not what she is wearing in this picture, she has gone for the more sporty cloths. she likes to hang out with her friends and go shopping on the weekend with the money that she has earned, to topshop, river island and new look.
she enjoys watching films, such as mean girls, white chicks and then the adventure films such as die hard and the james bonds films.
this girl would like to listen to r 'n' b and hip hop music most of the time.
Thursday, 19 May 2011
The ASA is the UK's most independent advertiser across all media. They work to make sure that all of their adverts are truthful, decent, legal, and honest.
The codes of ASA use in its judgment’s are CAP and BCAP, the BCAP is responsible for maintaining the UK's Code of Broadcast Advertising and the CAP is responsible for the rulebook The UK Code of non-Advertising
From 1st of March marketing communications on websites will be regulated by the ASA.
A Coca Cola advert was banned because it was thought to of been misleading because it was branded as 'nutritious' because it contained all of the recommended daily allowance of vitamin C. One of the complaints thought that the 500 ml bottle of drink had 30g of sugar and in that case was not branded nutritious but as a matter of fact only 23g.
When i make my own advert I will need to check the ASA rules and regulations to make sure my adverts comply with the ASA rules and regulations.
The codes of ASA use in its judgment’s are CAP and BCAP, the BCAP is responsible for maintaining the UK's Code of Broadcast Advertising and the CAP is responsible for the rulebook The UK Code of non-Advertising
From 1st of March marketing communications on websites will be regulated by the ASA.
A Coca Cola advert was banned because it was thought to of been misleading because it was branded as 'nutritious' because it contained all of the recommended daily allowance of vitamin C. One of the complaints thought that the 500 ml bottle of drink had 30g of sugar and in that case was not branded nutritious but as a matter of fact only 23g.
When i make my own advert I will need to check the ASA rules and regulations to make sure my adverts comply with the ASA rules and regulations.
Thursday, 28 April 2011
questions
How does your finished product compare to your design?
i think my design and finished product was a little bit different as i couldnt decide what colours to use, but other then that everything on my design went on my finished product.
How has technology helped turn your design into a real product?
it has helped by making the design look more real and more affective, and made it look much better
Do you feel that your product is suitable for your target audience?
I feel my product is defiantly suitable for my target audience as it fits the right age group.
Describe two challenges you have overcome?
i have over come, designing product on photoshop and using all the elements and secondly i have over come uploading on to scribd then transferring it onto blogspot.
describe the technical skills you have gained?
i have gained photoshop skills, as i can now work on a product and make a ad or magazine cover.
i think my design and finished product was a little bit different as i couldnt decide what colours to use, but other then that everything on my design went on my finished product.
How has technology helped turn your design into a real product?
it has helped by making the design look more real and more affective, and made it look much better
Do you feel that your product is suitable for your target audience?
I feel my product is defiantly suitable for my target audience as it fits the right age group.
Describe two challenges you have overcome?
i have over come, designing product on photoshop and using all the elements and secondly i have over come uploading on to scribd then transferring it onto blogspot.
describe the technical skills you have gained?
i have gained photoshop skills, as i can now work on a product and make a ad or magazine cover.
Thursday, 7 April 2011
CAP codes used by the ASA
My advert fits all the CAP codes used by the ASA because my advert is straight forward, with just a picture of the product i am advertising, which is not offensive and does not give out the impression that you will be better in any sports or anything like that. i could of made an advert that would tell you, by wearing these trainers you would become better in all activities of sport and make you capable of doing them, but this is not what my advert is advertising and that is why my advert is not offensive. An example of an offensive advert would be Jack wills advert which they are modeling the cloths naked, which has attracted young children from the age of 13, to wear the underwear, but the cloths line of underwear should be 18-22 year olds. thats why this advert and many others of Jack wills got banned.
Thursday, 31 March 2011
alternative names
1) creepz - this would be a good name because its fancy and its showing that the shoes are trainers.
2) beats - this would be a good name because the shoes have designs of music on them.
3) kissthis - this would be a good name because most of the design will be kiss's.
4) highlow - this would be a good name because the shoes are varied to high tops and low tops.
5) deuces - this would be a good name because its catchy.
i picked highlow because this best describes what style of trainers i will be doing.
2) beats - this would be a good name because the shoes have designs of music on them.
3) kissthis - this would be a good name because most of the design will be kiss's.
4) highlow - this would be a good name because the shoes are varied to high tops and low tops.
5) deuces - this would be a good name because its catchy.
i picked highlow because this best describes what style of trainers i will be doing.
Monday, 28 March 2011
Monday, 21 March 2011
Thursday, 17 March 2011
Monday, 14 March 2011
Product and Brand name
My product is going to be high top and low top trainers, and the company is going to be SwissBliss as it is a very catchy name and my brand name is going to be highlow as there will be high top trainers and low top trainers.
Monday, 7 March 2011
Thursday, 3 March 2011
In order to create an advertising proposal i need to gather information about the company that makes the product, where it wants to advertise, what it wants the advertising to achieve and how much it has to spend.
The advertising budget for my campaign to advertise my SwissBliss Trainers is £100,000.
I want my advert to introduce new trainers called SwissBliss to the footwear market.
The advertising i want for my advert is a print advert because it would suit my campaign and more people will be about to see it.
In my print advert i would like it to bright and colourful, so the advert will catch peoples eyes and make more people see the product that im doing so it can then come more popular. I think a stylish advert will fit in with my trainers as they are new design out.
My target market is :-This is Kelly smith she is 16 years and lives in goffs oak.
She wears designer tops and skinny jeans with high top trainers. She enjoys going out with her friends and likes to go shopping to get the lastes fashion. She shops in Nike town, Jd and other stylist sports shops.
The advertising budget for my campaign to advertise my SwissBliss Trainers is £100,000.
I want my advert to introduce new trainers called SwissBliss to the footwear market.
The advertising i want for my advert is a print advert because it would suit my campaign and more people will be about to see it.
In my print advert i would like it to bright and colourful, so the advert will catch peoples eyes and make more people see the product that im doing so it can then come more popular. I think a stylish advert will fit in with my trainers as they are new design out.
My target market is :-This is Kelly smith she is 16 years and lives in goffs oak.
She wears designer tops and skinny jeans with high top trainers. She enjoys going out with her friends and likes to go shopping to get the lastes fashion. She shops in Nike town, Jd and other stylist sports shops.
Thursday, 17 February 2011
Thursday, 3 February 2011
What is the purpose of the ASA?
The ASA is the UK's independent regulator of advertising across all media, including, from 1 March, marketing on websites. We work to ensure ads are legal, decent, honest and truthful by
applying the Advertising Codes.
What code does the ASA use in its judgements?
The Codes are written by the advertising industry through the Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP). The members of these committees comprise the main industry bodies representing advertisers, agencies and media owners (including individual broadcasters).
BCAP is responsible for writing and maintaining The UK Code of Broadcast Advertising.
CAP is responsible for the rulebook The UK Code of Non-broadcast Advertising, Sales Promotions and Direct Marketing. Non-broadcast means ads in media such as cinema, press, posters and online.
What new area does the ASA cover from march this year?
From March 1st marketing communications on websites will be regulated by the ASA.
Write about an example of an ASA decision on a complaint
An example of a ASA complaint is that the complaint will be resolved in an average of 13 days
The ASA is the UK's independent regulator of advertising across all media, including, from 1 March, marketing on websites. We work to ensure ads are legal, decent, honest and truthful by
applying the Advertising Codes.
What code does the ASA use in its judgements?
The Codes are written by the advertising industry through the Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP). The members of these committees comprise the main industry bodies representing advertisers, agencies and media owners (including individual broadcasters).
BCAP is responsible for writing and maintaining The UK Code of Broadcast Advertising.
CAP is responsible for the rulebook The UK Code of Non-broadcast Advertising, Sales Promotions and Direct Marketing. Non-broadcast means ads in media such as cinema, press, posters and online.
What new area does the ASA cover from march this year?
From March 1st marketing communications on websites will be regulated by the ASA.
Write about an example of an ASA decision on a complaint
An example of a ASA complaint is that the complaint will be resolved in an average of 13 days
Subscribe to:
Posts (Atom)